about

The Greater Equator Inc. is the premier online source building knowledge and awareness of the most sustainably-made, organic, recycled/upcycled, eco-friendly, and ethically created products and services around the globe.

We offer hyperlocal, unique, artisan brands that will inspire you.

Let's work together to build a sustainable planet.

Decision-making from the Heart

As much as we appreciate data-driven decision-making, we also o focus on the ability to intuit, or gracefully settle on, or "grok", that correct pathway. Whether this is choosing a specific vendor, or deciding on a product line, sourcing materials, understanding a manageable timeline, or even "getting" what any of our partners, vendors, or customers needs at any given time, we intend to focus at least some consideration on initial, gut feelings.

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The vision of The Greater Equator Inc. is to create an sustainable luxury lifestyle brand, focusing on a curated marketplace collection of green and socially/environmentally responsible products for eco-conscious consumers.

Products in The Greater Equator's online marketplace are synonymous with wonderful, organic/all-natural/eco-friendly, and well-made: in a word, WOW.

The company finds the best of the American marketplace and sources high-quality products from family-owned, startup, emerging, and established green businesses.

a breath of fresh air

We're changing our direction after two years of providing you with the best and brightest of US-made, sustainable, organic products. We're currently seeking your input, advice, and feedback about the tools, people, resources, and services that will help you live a more bright green life. How may we be of assistance? Please give some thought into your ideas for our shared, sustainable future, and drop us a line through our contact page!